Marketing

One Futureworld is a lifestyle and innovative brand partner in Singapore and Asia that introduces reputable, high quality and state-of-the-art consumer lifestyle products for modern living. The company is a premium authorised reseller of Bose, with retail stores in Singapore and Malaysia.

One Futureworld wanted to build a strong social media presence that is instantly recognisable amidst the competitive consumer electronics market. Starting completely fresh, McGagh worked alongside One Futureworld to create a compelling brand story that best translates from the physical store identity to Facebook and Instagram. As a result, One Futureworld built an engaged digital community garnering more than 400 followers across both platforms within a week of its social media launch.

By turning real-time social media data into actionable insights, McGagh continues to curate memorable, scroll-stopping content for One Futureworld.

Apparent from the numerous social interactions and user-generated social media content, the June 2019 pre-opening campaign for One Futureworld’s Bose at Funan store was undoubtedly successful in driving high foot traffic to the new store.